The number of car owners in Russia is increasing every year. This is confirmed by annual new and used car sales surveys. According to the monitoring of the car market for the first 2 months of 2014, the number of sold passenger models was 373,000. Russians give preference to certain brands and models when buying a car.
Instructions
Step 1
There is a division of the car market into regions in which they prefer to buy cars on the secondary market or new ones. In the border regions - the Kaliningrad region, the Far East and St. Petersburg - more foreign second-hand models are sold than in other regions. The share of sales of cars with an automatic transmission and with a diesel engine is high here. In areas where there are car factories, new domestic models are sold more.
Step 2
Also, the choice of the make and model of the car is influenced by the standard of living: the higher it is in the region, the more new and expensive cars are sold.
Step 3
VAZ is in the lead by the number of offers in the overwhelming majority of regions. The exceptions are the Kaliningrad region, Vladivostok, Novosibirsk and Krasnoyarsk, where Toyota cars are most often sold.
Step 4
When evaluating the best-selling cars by country of origin, the largest share belongs to foreign car brands. Some of these machines are of domestic assembly. The best-selling models of foreign brands in Russia include Ford Focus, Volkswagen Passat, Opel Astra, Mitsubishi Lancer, Toyota Corolla. Among domestic brands, Lada 2109, Lada 2110, Lada 2107, Lada 2114, Lada Priora are in demand.
Step 5
In the secondary market, the greatest demand is for cars from Asia - Japan, South Korea and China. The best-selling Asian brands are Toyota, Nissan and Hyundai. The most commonly sold models are Mitsubishi Lancer, Toyota Corolla and Daewoo Nexia.
Step 6
European cars in terms of sales amount to no more than 30% throughout Russia. Most of these cars are in demand in St. Petersburg and Kaliningrad due to their proximity to the western border. Due to the high standard of living, Moscow is also the leader in the number of European car brands. The best-selling brands are German and French. There is a great demand in Moscow for Volkswagen, Opel and Mercedes brands. Popular models are Volkswagen Passat, Opel Astra and Mercedes E-Class.
Step 7
American cars are represented mainly by Ford and Chevrolet brands. Most often bought models are Ford Focus, Chevrolet Niva and Chevrolet Lacetti of domestic assembly.
Step 8
Domestic cars are sold in smaller quantities than foreign cars. This is especially true for regions with a high standard of living. Basically, VAZ models are bought - "nines" and "tens". Among other domestic brands, Volga GAZ 3110 and UAZ Patriot are in demand.
