The History Of The Chevrolet Automobile Brand

The History Of The Chevrolet Automobile Brand
The History Of The Chevrolet Automobile Brand

Video: The History Of The Chevrolet Automobile Brand

Video: The History Of The Chevrolet Automobile Brand
Video: History of Chevrolet Documentary 2023, December

In 1911, the largest division of the auto giant General Motors was founded, which GM owner William Durant founded together with several investors and the famous racer and engineer Louis Chevrolet, in whose honor the new brand got its name - Che … …


In 1911, the largest division of the auto giant General Motors was founded, which GM owner William Durant founded together with several investors and the famous racer and engineer Louis Chevrolet, after whom the new brand got its name - Chevrolet. In 1912, the first Chevrolet model was introduced, which was named the Classic Six. The car was equipped with a four-cylinder engine with a capacity of 40 horsepower and a three-speed manual transmission. However, due to the too high cost, the more advanced Classic Six model could not compete with the Ford T.

In 1915, the management of the company developed a new concept for creating cars, where the main bias was made in favor of high reliability and an affordable price that any American family could handle. The following year, the new Chevrolet 490 was introduced, which became the brand's first and most resounding success in the United States automotive market. Thanks to a simple design that carried a functional load and could be modified for a variety of needs - the presence of two or four doors, a small cargo compartment or a full-fledged cargo area. Under the hood was a 2.8-liter 26 horsepower power unit. In 1921, the model underwent minor modifications, becoming the best-selling model on the market in 1927, making Chevrolet the leader in car manufacturing in the United States.

In 1935, the brand's first station wagon was introduced, called the Suburban, which had a rigid three-door body and a long base. The powertrain of the model was designed in such a way that, in a compact size, it was equivalent to the engine of the 490 model. In addition, there were pickup versions, the body of which was divided into a cab and a cargo space.

After World War II, Chevrolet began partnering with legendary designer Harley Earl, who previously worked with several divisions of General Motors before moving to Chevrolet. In 1953, his first work was presented - the Chevrolet Corvette, which received a fiberglass body. In addition, the model was equipped with a 3.8 liter turbo engine, 152 horsepower and a revolutionary automatic gearbox that had only two gears. In 1957, a roadster modification was introduced. The model was equipped with an eight-cylinder 4, 6-liter direct injection engine, and the automatic transmission was replaced by a classic four-speed manual transmission.

In 1958, another legendary model was introduced - the Chevrolet Impala, which was built on the Cadillac chassis. The sedan was built around a rear-wheel-drive chassis, and was powered by eight-cylinder turbocharged engines, ranging from 195 to 360 horsepower. In total, several modifications of the Impala were presented, including a coupe, convertible and roadster.

In 1961, the Chevrolet Corvair was introduced - the first mass-produced car with independent all-wheel suspension, which became the progenitor of the Chevrolet off-road line. However, by 1970, the financial position of the entire automotive industry in the United States of America had deteriorated and only the release of compact and economical models was able to rectify the situation in the market. During those years, Chevrolet began producing several subcompact models at once, such as the Vega, Monza and Chevette.

Until 1991, Chevrolet held a leading position in the automotive markets of the United States of America and Canada. Nevertheless, in order to successfully enter the European market, a strategic agreement was concluded with the Korean brand Daewoo, which in 1998, after a serious financial crisis in Asia, completely came under the control of General Motors. Thus, all the current Daewoo models of that time began to be produced and sold under the Chevrolet brand in all countries of the world, with the exception of South Korea, where the original brand was retained. Thanks to such an important purchase, "GM" received an extensive model line of the budget segment, which allowed the concern to once again take the lead in sales and production of cars around the world.

Since 1993, the Prince sedan and its more comfortable version, the B linkedin, have been produced on the basis of the discontinued Opel Senator. The Espero sedan was designed by Bertone based on the Opel Ascona units and was first introduced in 1993.

In 1994, the Espero model was released, the body of which was designed on the chassis of the Opel Ascona model.

In 1995, Daewoo entered the German market with the small class Nexia and the medium class Espero. After another modernization in March 1995, the model was renamed Nexia.

By the beginning of 1996, Daewoo had built three large technical centers: in Worthing, near Munich and in Puglian.

At the end of 1997, the company presented its three latest models at international motor shows - Lanos, Nubira and Leganza.

2004, January - the time of the appearance of the elegant supercar Chevrolet Corvette at the Detroit Auto Show. This is the first American sports car produced by an American manufacturer.

In 2005, the serial production of the new generation of the Matiz model, the Chevrolet Spark, began. It differs from its predecessor Spark mainly by intricate headlights, chrome decor and a fundamentally new interior.

In 2006, the company actively produces the Chevrolet Aveo 4-door sedan. The car is distinguished by expressive plastic, a solid radiator grille, convex bumpers, a voluminous belt line and headlights covering the corners of the front fenders.

Since 2008, the Aveo Hatchback 5d model has been produced - a hatchback with a 5-door body. The model features a new radiator grille. Easier to operate and adjust.

In 2009, the Chevrolet Niva entered the market, which harmoniously combines the new qualities of Chevrolet models and the previous experience of VAZ models. The car has a high cross-country ability and the ability to adapt to the most difficult road conditions.

In 2010, the company begins to produce the Chevrolet Malibu car. It is powered by a 2.5-liter petrol engine (192 HP and 245 Nm) or one of several diesel units.

The Chevrolet Cobalt is a Class C front wheel drive sedan. A conceptual version of the second generation of the model was shown in June 2011. It is driven by a 1.5-liter gasoline engine.

2012 saw the launch of the Trailblazer. This is an all-wheel drive frame off-road vehicle of the K2 class.

In 2013, the production of Chevrolet Lacetti class "C" cars was completed

In April 2014, the Chevrolet Cruze made its debut, a front-wheel drive class D sedan. The Chevrolet Cruze is driven by one of three powertrains. Gasoline engines are paired with a 6-speed manual transmission, diesel - with a 6-speed "automatic".

In January 2015, Detroit hosted the presentation of the new Chevrolet Volt - a 5-door C-class hatchback with a hybrid powertrain.